Here is a very simple and effective example of Apple Music

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Do you think that the weather does not play a fundamental role in your strategies? It can give you more play than you think and allow for high levels of customization. In fact, using it as a weapon can help you get the user to perform the action you want.

For example, Airbnb sent the following email to a segment of their subscribers living in business contact number list parts of the United States that they knew were experiencing cold weather. The email entices subscribers to take a trip with eye-catching copy.

17.- Segmentation based on location


One of the best segmentation tricks is to use users' locations to personalize emails .

The geographic factor is an essential segmentation element. The origin of your customers and the distance they move from your business can give you many opportunities to stand out.

18.- Expiration of subscription
segmentation tricks

Is your trial about to expire? There are segmentation tricks that will help you take action.

. Especially since they allow automatic renewal.

All of these segmentation tricks can help you understand who your most loyal customers are and reward them to keep them with you.

Once you have your database in place, it's time to take action and create a perfect email marketing strategy. To do this, it's best to rely on the services of a company like MDirector , which allows you to constantly update your database and apply the changes to your email deliveries.