SaaS tools like Leadfeeder put power in the hands of sales — and reduce central african republic email list 14147 contact leads time spent by marketing. Our CRO Jaakko Paalanen said it best in this article on analytics-based sales.:“It is important that sales and marketing work closely together, but it’s not efficient if they keep requiring each other’s time. Especially if there are tools that can automate the lead generation process from your website. When lead feeds can be created and monitored by salespeople alone, it will release time for marketing people to concentrate more on driving traffic and qualifying leads from other sources.

"Reduced costs of retention Once you’ve closed the deal, keep monetizing the existing relationship. The probability of selling to an existing customer is 60-70 percent (according to this study), whereas the chances of selling to a new prospect are 5-20 percent. Clearly, selling more to current customers is more valuable. Tracking website visitors helps you understand what your existing customers are doing on your site, which puts you in a much better position to up-sell, cross-sell, and tailor offers to current customers. Long-term benefits of Leadfeeder The long-term benefits are more difficult to put in tangible numbers (and you’re proabably over my formulas (emoji)).