Marketing department takes work away from the Sales department and vice versa. This does not have to be the case if the roles and tasks of both are well defined. It is important that both departments russia telegram data see each other as an ally, that they can work together and obtain better results , without the need to take work away from each other or lose information along the way due to poor communication.
Benefits of SMarketing Thanks to SMarketing, an improvement in results has been observed in companies that have enhanced the joint work of both departments, providing the following benefits. Better knowledge of the Buyer Persona The union of both departments helps to have a more accurate vision of the Buyer Persona or ideal client , since the sales area normally has direct contact with the clients, and therefore, is more aware of their needs, interests and problems.
