The Retail Market in Italy and the Impact of B2C eCommerce

[nurmohammadhasan0]

Added to this picture is the phenomenon of the “great resignation” , which from the United States seems to have now spread to Europe as well, and which risks causing a general lack of personnel, especially those with specialist IT skills.

The perception of an unstable and uncertain future risks, on the one ivory coast whatsapp resource hand, undermining consumer confidence in companies, with an inevitable impact on the propensity to spend, and on the other, making the need for corporate transparency increasingly felt. Hence the growing attention to sustainability , to be understood, as we will see, in its operational meaning, as an all-round value that the company is called to practice in its daily activities.

Within a global context that sees the Retail market in strong recovery, also in Italy all forms of distribution are recording a trend increase, which is particularly accentuated for online commerce (Source: Istat , May 2022).

If in our country the pandemic first and the war in Ukraine later led to an almost total elimination of “retail tourism”, there was also a parallel revaluation of the internal market and the urban sphere , and thanks to the potential of digital, the shopping experience strategy improved some processes (for example in stock management) and simplified purchasing procedures both in store and online: we too have become aware that omnichannel is the winning sales strategy.