4. The Five Minute Writer: Exercise and inspiration in creative writing in five minutes a day by Margret Geraghty
Another one is for those who might not be able to commit to обновленный список номеров телефонов 2024 года со всего мира long periods of time. The Five Minute Writer aims to inspire all types of writers, even those who can only spare a few minutes. The chapters focus on a range of disciplines including psychology and advertising, before finishing with a five-minute exercise to put your learnings into practice.
5. Copywriting Third Edition: Successful writing for design, advertising and marketing by Gyles Lingwood and Mark Shaw
I was given the first edition of this book when I began working in marketing eight years ago and I definitely recommend it to other marketers today. The third edition includes more up-to-date interviews and case studies, however, the principles are still the same. As you make your way through the pages you’ll see a range of exercises that are designed to teach writers how to create imaginative copy for digital media, branding, advertising, social media and further marketing channels.

6. How to Blog for Profit: Without Selling Your Soul by Ruth Soukup
Blogs are very powerful tools. For individuals, they’re a great way to share and learn information, whilst for businesses they can be a vital part of a link-building strategy to increase your online visibility or even generate revenue from a post itself. In Soukup’s book, she shares practical tips and advice on how you can create a blog that is authentic to you and your brand and can even make you a profit