Sometimes, to get links, you don't need to create assets, studies, or data-driven campaigns.
If you identify where your business can provide value to your audience, you can leverage that information to build links on resource pages. Tourism boards, travel agencies, universities, and local governments are great examples of resources for this.
A competitive analysis can help you find resources that point to your competitors, but not to you. This will give you opportunities to explore.
Do you see this page dedicated to professional resources on the University of Lille website?
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It contains a number of external links to publishing houses or agencies that albania phone number data work in the legal and health sector. You just need to make sure that the link you offer adds value to the page. This could be through content or a guide, or simply as a result of your company's core offering.
3. Case studies & testimonials
Using case studies and testimonials can be a great way to earn links. All you have to do is write a short text explaining why you like the product or service.
This tactic often relies on existing relationships, to whom you offer to share your thoughts on their offerings in order to help them sell more. You may even get permission to be quoted by them, in which case you will get a link in return.
customer testimonial page.