If your target group feels addressed and addressed by your SEO texts , you can quickly leave the competition behind. In preparation for writing SEO texts, you should therefore answer three questions: How does the target group want to be addressed? The way you address your target group says a lot about your personal corporate culture . The form you choose is just as individual as the direction of your company.
The right approach lays the foundation for all communication with georgia mobile database your target group. Try to harmonize your desired external image with the target group. Ask yourself how your persona would expect to be addressed . For professional equity funds, the formal “ Sie ” form of address is unavoidable, but for regional beer brands that want to appeal to a young target group, a casual “Du” is probably the right choice.
How does the target group search? Adapting the approach to the target group is not the whole job. Put yourself in the shoes of your target group: What terms are they searching for? What problems do they want to solve? Only when you can answer these questions should you start developing your SEO texts. The question of search terms is particularly important.
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