Consumers who have beacons on their mobile

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Digital Coupons via Bluetooth or Wifi This strategy allows businesses to send digital coupons to all shoppers near their store to encourage the purchasing process. Geofencing GPS uses Geofencing to trigger an event when a device enters a virtual barrier. Geofencing is typically used outdoors to engage customers in specific locations with a timely and relevant message. But, to begin communication, a connection must be established through an App or a specific website. QR code reading QR codes also allow you to connect with customers.

This strategy is more passive than the previous ones, since switzerland cell phone number list potential consumers must make the decision to scan the barcode with their smartphone. Beacons Beacons are small devices that emit a Bluetooth signal, whose maximum range is meters and are capable of defining a location and detecting or locating other devices, such as, for example, a Smartphone that has a beacon signal tracking application. phone will be able to receive discount coupons, catalogues, offers.

.. Advantages of proximity marketing To find out how Proximity Marketing can help your company, we want to reveal to you the most groundbreaking advantages of the moment: We encourage immediate purchase It is not the same for the user to receive a discount at home as it is when they are near your business or inside it. Receiving an offer at the right place and time, based on your profile or needs, makes the purchase possibilities much greater.