January Cafe and marketing online again – this time in the name of affiliate

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How to do successful affiliate marketing, who it is suitable for and when it is better not to get involved at all, will be revealed by the well-coordinated affiliate duo Jan Skalický from 4home and Roman Dobiáš from Dognet in January's Kafi a marketing. The event will take place online on Tuesday, January 26th from 6 p.m.

Benefits and drawbacks of affiliate marketing
Why is affiliate marketing important for the 4home e-shop and how does cooperation with the Dognet affiliate network work?
What documents do partners need to prepare and how do they set the commission?
What are the biggest measurable benefits of this form of marketing and what are its downsides?
These are not the only questions that event moderator Josef Řezníček has prepared for his two guests, experienced affiliate partners who have been in the world of online marketing for over ten years. And who can you look forward to?

Roman Dobiáš has been managing the Dognet affiliate network in the Czech Republic since oman phone number data 2018. He sees great potential in affiliate marketing, which he says is still underestimated in our country. Jan Skalický, head of the marketing department of the successful e-shop 4home , which operates in five European markets and is planning to expand, will sit alongside him at this year's first Kafi and Marketing.

What is this "affiliate" actually about?
Are you confused or not sure what form of marketing we're talking about? Simply put: affiliate marketing , also known as partner marketing, is based on the cooperation of an advertiser and a publisher .

An advertiser can be, for example, an e-shop that wants to increase the number of orders, and a publisher can be, for example, a blogger or influencer who helps the advertiser promote their product.

Interview affiliate pros too
You can ask questions at any time during the live broadcast of Kafe a marketing, as the second part of the stream is always dedicated to discussion. Send your questions in advance to josesk them directly during the broadcast in the comments under the video on Facebook or YouTube. This is the advantage of the online event - you don't have to keep the question in your head until the time comes for questions.