How to use keyword research to create compelling blog posts

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"Organic search," where web visitors search for what they want to know and visit a site, is a very important element in attracting customers in web marketing. However, even in blogs with a specific theme, not all articles have the ability to attract customers and become landing pages for organic searches.



As the "80/20 rule" (Pareto principle) states, on most blogs, gambling data malaysia only about 20% of the articles attract about 80% of the total visitors.



Here, we will introduce a method to create articles that attract a lot of visitors in advance by conducting efficient keyword research. Neil Patel, known for working with major companies such as Amazon, NBC, GM, and HP, recommends the following six steps.

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- table of contents -

1. Quickly identify popular keywords
2. Search for Popular Keywords on BuzzSumo
3. Explore content ideas with Google Search
4. Create an outline with the LSI keyword generator
5. Search for site search keywords
6. Create pages that cover multiple keyword content
summary
1. Quickly identify popular keywords
Quickly find popular keywords



One way to efficiently identify popular keywords without having to stare at a spreadsheet for long periods of time is to look at major blogs that are popular in your industry.



If a website has categories listed on the homepage, it will be easier to narrow down your keyword research more specifically. For example, for a web marketing site, possible categories might be "SEO," "Content Marketing," "Industry News," etc. Some sites may even have a category called "Popular Articles."



Keywords are generally included in title tags, so you can quickly get a sense of trending keywords in your industry by simply viewing a list of articles and scanning them. This is particularly effective for sites that allow you to sort popular articles by category.