Loyalty and referral program emails

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A post-purchase email is a great way to inform existing customers about loyalty or referral programs. Share basic information about the program and how it benefits customers to entice them to participate.

If your customer likes the product, they tell their friends and family about it, it helps everyone. Your business gets more customers, family and friends can buy a great product, and the referring customer chinese singapore phone number list gets the benefits of the referral program. Loyalty and referral program emails provide additional incentives for customers to continue shopping with your company and recommend your products to others.

Requesting reviews and getting feedback
Strong reviews and feedback from existing customers are an incredibly powerful tool in your marketing efforts to acquire new customers. Ratings and reviews are one of the top factors that customers use to evaluate products, and 93% of customers say that the content of these reviews influences whether they purchase specific products or services. Unfortunately, only 5-10% of customers write reviews after they make a purchase. Increase the number of reviews for your products by sending emails asking customers to leave a review after they complete a purchase.

Positive reviews provide strong social proof to potential customers . However, negative reviews are still useful because they provide information you can use to improve the customer experience. Keep your feedback email short and consider offering an incentive for providing feedback to increase response rates.