These numbers allow you to evaluate your performance

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The first line of the email reads: “ We know, not every vacation can be a great Hawaii vacation .” Imagine if this email was directed to people who have just visited Hawaii, probably spent a few bucks, and are now being suggested to plan a summer vacation – current, useful, and relevant. From: Suiteness Subject: Think of a staycation Suiteness hotel newsletter example Tracking your campaigns The final step to nailing your hotel email marketing strategy is to track important metrics like open and click rates.

According to our data on the spain phone number library travel sector, the average opening rate is 288%, with a click-through rate of 33%. T Your goal should be to first reach these numbers and then surpass them with higher clicks. However, the ultimate goal of your newsletters is to increase your conversion rates. There is little point in aiming for higher open and click rates when only a few subscribers convert and book their next stay.



Use data from individual campaigns to see what's working and what's not, and use the learnings to refine future content and improve your hotel's email marketing statistics. Email marketing campaigns for hotels that you will love Now that you know how to set up your hotel email marketing strategy and what messages will get more people to stay at your hotel, let's look at some effective email marketing templates that we think you'll like.