Let's imagine the following situation: your marketing team has a goal of generating a certain number of MQLs and SQLs each month so that the sales team can contact them and convert them into customers.
But how does this conversion work? What types of techniques and approaches are used to convert some of the generated leads into customers?
Here we have separated the 19 main sales books capable fiji email list 91533 contact leads of answering these questions, so that salespeople can increasingly improve their business approaches and marketing professionals can understand how sales work. Let's get to know them!
19 sales books that can help you exceed your goals
1. Predictable Income
This book, by Aaron Ross and Marylou Tyler, is considered the sales guide by many companies in Silicon Valley.
Within this, it teaches how to deal with predictability in the generation of business recipes so that planning is done with total security.
With the book "Predictable Income" , you will gain the essential knowledge to consistently generate leads and, most importantly, convert them into sales to achieve each month's goals!
2. The Sales Bible
It is common knowledge that the Bible is the best-selling book in the world. With this in mind, Jeffrey Gitomer decided to do the same in business terms: write the best-selling book in the world. Thus, "The Sales Bible" was born .
The book brings a series of techniques that helped many companies achieve results. The author emphasizes that the secret to success lies in a good relationship with customers , to the point of delivering real value to them and being successful in sales.
3. Sales Acceleration Formula
Mark Roberge was the first VP of the Hubspot sales team (to which Matt Doyon, VP of Sales at Rock Content, also previously belonged).
In his book "Sales Acceleration Formula" , Mark tells how he managed to make Hubspot worth more than 1 billion dollars, as well as pointing out what the culture and management of the sales team there was like.
