Ten Strategies to Make the Most of Live Chat for Holiday Sales

Telemarketing Leads gives you best benifit for you business. Now telemarketing is the best way to promote your business.
Post Reply
ujjal22
Posts: 50
Joined: Wed Dec 18, 2024 3:32 am

Ten Strategies to Make the Most of Live Chat for Holiday Sales

Post by ujjal22 »

Ten Strategies to Make the Most of Live Chat for Holiday Sales
It's no secret that holiday sales are a big deal. In the 2022 holiday season, which runs from November 1 to December 31, $211.7 million was spent online. This is nothing new, as it's a trend that's been growing by 3.5% year-over-year.

Keep in mind that this figure fell short of the $239.26 million expectation and is still mind-boggling.

Knowing there's such a big pie out there means you want to go all out with every tool in your arsenal to ensure your holiday sales look great.

Woman holding Christmas shopping bags
There are many different things that online businesses will do, phone number list such as creating an email marketing strategy to increase sales. Look no further than companies like Amazon or Netflix for some examples of simple yet effective email marketing strategies.

Exit intent popups are also a popular option, allowing site users to reconsider leaving the site.

What if you were told that you could use your live chat tool to help improve your holiday sales numbers? Here are 10 great ways to do just that!

1. Be proactive
Many live chat customers will tell you that their experience is reactive at best and that this is not the category you want to fall into.

There are different approaches you can take to be proactive in live chat, but one of the best is probably to go beyond what customers are looking for.

For example, imagine you sell and repair printers. Our customer reaches out almost every month to repair a component on an older unit.

It's pretty obvious that something is wrong here and it may be more valuable to simply replace the printer. This is a good time to suggest the customer do so along with a model recommendation and a brief explanation of why the change would be valuable.

Image

The point is to try to identify potential sales opportunities and show customers that you care about them and their best interests.

2. Be receptive
If you want to discourage customers, don't respond. You can think of this from a personal standpoint. Imagine you're trying to have an important conversation with two different people. One pays attention to you and responds quickly, and the other gives delayed responses and barely says anything. Who are you more inclined to talk to?

It's the same principle with your customers. Don't keep them waiting, and if you have to wait to gather information or for some other reason, let them know what's going on and check back frequently to see if the wait time is longer than expected.

3. Be informed
You need to know what you do or what you offer. If not, you at least need to know who and where you can get the right information from. In most cases, this can easily be found in a company's internal knowledge base . It sends the wrong signal to the customer that someone who is supposed to work at a certain company has no idea what the company does.

It's even worse if the company appears to have very little experience in the industry at large. Everyone, from leaders to line workers, should have a good idea of ​​what the company does and where they can get certain information. This is especially true for any team that communicates with customers via live chat.

4. Be friendly and helpful
There is such a thing as value-driven service, and much of it comes from additions that create a positive experience. Have you ever heard of the employees at Chick-fil-A? What is the common sentiment? They are some of the nicest people to deal with.

What you want at Chick-fil-A is the food. Pleasant behavior is not something you pay for or require. However, it does enhance the experience, which means you are more likely to return to the restaurant.

The live chat experience should be the same. Sure, the customer is probably just asking a question or trying to resolve a concern. However, pleasantries, addressing the customer by name, thanking them for waiting, thanking them for the business, etc., can go a long way.

Friendly Holiday Sales Agent
5. Use prepared answers
Prepared responses create efficiency and communicate a sense of authority and ability to address customer concerns. It is always good for a business to have a set of predetermined responses to certain common queries. This is one of the reasons why automated chatbots can sometimes work so well.

However, it's also important to know when to use canned responses. If there's an emotionally tense situation or you're at risk of losing a customer, for example, it's probably best to add a more personalized and personal touch to the live chat experience.
Post Reply