Hopefully, you’re keeping an eye on your Wix analytics to see how your visitors are behaving. If you’re seeing more bounce rates than you’d like to admit, it’s time to do something about it.
Now, the goal isn't to try to convert every visitor that comes to your site. This is impossible, especially since you'll likely drag in some bad seeds that aren't qualified to be a prospect (let alone a customer).
You want to remove them. A great way to do this is with exit intent popups for Wix.
You can use them to capture leads from those interested in country email list what you have to offer but aren’t ready to buy. In the process, you grow your email list and potentially re-engage them in the future and get them to come back and buy.
If you've never used exit-intent popups, don't worry. We're going to cover the basics.
>> Install Poptin popups for wix <
What are exit-intent popups?
Maybe you're new to Internet marketing and wondering how you can use exit-intent popups to benefit your business.
Well, the way exit-intent popups work is precisely as it sounds: they appear when a visitor is about to leave. They’ve shown the intent to leave, so you trigger your popup.
And the pop-up that is displayed asks for your name and email in exchange for a coupon, free download, or other freebie that they would be interested in providing their details for.
The key now is to learn how to implement exit-intent popups into your strategy effectively.
5 Tips for Using Wix Exit-Intent Popups to Drive Conversions
You've created a beautiful Wix website for your business or professional service. Now it's time to start capturing some leads.
Let's take a look at several ways you can do just that.
1. Granting visitors access to privileged content or information
One way to get visitors to fill out Wix’s exit-intent pop-up form is to make an offer they can’t refuse. Everyone likes to get insider information, especially if it can benefit them.
For example, you can offer free access to a case study that shows how your product or service helped one or two customers overcome obstacles shared by your audience.
Chances are they want to see you to determine if your business is worth their time and money.
2. Showcase a new product or service
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Have you just launched a new product? Or maybe you’re planning to do so. In this case, the Wix exit-intent popup can showcase it and offer them a discount with an expiration date or allow them to sign up for early access to the product when it launches.
3. Prevent shoppers from abandoning their carts
What's worse than a bounce rate? An abandoned cart.
At least with bounce rates, some visitors are simply the wrong audience. But when you have a qualified lead who adds items to their cart and leaves, you're losing a potential long-term customer.
So, to help prevent this, you can use Wix exit-intent popups to catch these shoppers before they leave. For example, you can offer a discount for completing their order now.
Of course, they have to give you their email to receive the code. Then, if they don't comply, you can always send them a follow-up email to remind them to come back.
4. Use an attractive but user-friendly design
Your Wix popup design should grab your visitors’ attention. But it should also give them the option to leave.
Some poor quality Wix site owners try to force visitors to register by making the X button invisible.
Don't do this.
Your Wix popups should have an exit button that is visible and easy to press, especially for smartphone users with larger thumbs.
5. Make the call to action noticeable
The most eye-catching part of your pop-up text should be your offer and your call to action. There are different CTAs you can try.
For example, you can ask the visitor to subscribe to your email newsletter to receive free tips and exclusive offers. Or you can ask them to download a free guide to answer any pressing questions they may have (based on your knowledge of your customers).
What is the best popup plugin for Wix?
Okay, so you understand what exit-intent popups are and some of the best practices for using them. Now it’s time to identify which plugin you should use to put these tips into practice.
Poptin is an increasingly popular tool due to its ease of use, quality and efficiency.
Let's review.
Design professional popups for Wix without coding knowledge
One of the best features of Poptin is its drag and drop editor. This means that you don’t need any coding knowledge to get your popup up and running.
For most, creating and publishing a Wix exit-intent popup takes three minutes. Not many platforms can boast the same.
Plus, it comes with fully customizable templates, so you can design them however you want.
