Creating Visual Content
Visual content is like the icing on the cake. It makes your blog content more visually appealing and memorable. And the best part is that consumers remember 65% of visual content compared to written content.
Creating visual content involves:
Using a consistent color palette or mood
Including a logo on visuals to increase brand recognition
Choosing eye-catching thumbnails for videos to make your content more appealing
Incorporating text into visuals sparingly to avoid overwhelming the viewer
Syndicating Content on Relevant Platforms
Syndicating your blog content on other websites can improve your SEO performance, enhance brand awareness, and increase referral traffic to your original site.
Content syndication can be approached in two ways: free syndication and paid syndication. Free syndication involves pitching your content to appropriate publications, while paid syndication uses tools to gain recommendations in major publications.
Remember, visual content like infographics and diagrams is more likely to be syndicated by other sites due to the ease of integrating this content with their existing articles and features.
Participating in Online Communities
Online communities offer a fertile ground for promoting your blog and growing your business online. Platforms like Flipboard allow you to make your blog posts accessible to your followers on the platform.
By actively engaging in subreddit communities, you can share your expertise, promote your blog posts, and establish your influence in the niche.
Moreover, contributing to industry forums or Q&A sites can increase your blog’s traffic, enhancing visibility and reach.
