If you include multiple shipping options with different prices
Posted: Mon Dec 23, 2024 5:07 am
If you're not ready to offer free shipping yet, you have a few options. For one, consider reducing your shipping costs . This option is likely to convince the customer to complete the purchase. In fact, according to UPS data, 62% of people choose the cheapest shipping option to complete the purchase process.
, user perception changes.
On the other hand, if you cannot offer free shipping all year round, british telegram set periods in which, thanks to promotions, shipping costs are covered. The same study indicates that at specific times when shipping costs are free, sales increase by 10 to 20%.
And finally, you can offer free shipping if the purchase is over the amount you deem appropriate.
As you can see, dealing with cart abandonment isn't that complicated if you look for new solutions and approaches.
2.- Allows you to save articles for later
As KISSMetrics points out, 24% of consumers want to be able to save their purchases for later.
Keep in mind that not all users are ready to buy right away. But that doesn't mean they want to abandon those products. They may be waiting to get paid or need more time to think about it or collect the money.
In any case, another technique that will teach you how to deal with cart abandonment is to give it the space it needs. And then, use email marketing to remind the user that there are saved items that they cannot forget.
Blue Core has found that almost 40.32% of automated cart recovery emails are opened. And 10.09% of them have generated clicks, while 2.05% generate conversions. All in all, the most effective way to carry out this entire process is to create a powerful workflow capable of automating your email marketing strategy:
Send a first email immediately.
Offer a small discount in the second email.
The third email will be the one with the biggest discount.
3.- Be clear about shipping costs from the beginning
Considering that one of the most important reasons why users decide to abandon their shopping cart is the total cost, you should make this clear from the beginning. In fact, 37% of users who do not complete their order indicate that the main reason is that the costs are not displayed from the start.
, user perception changes.
On the other hand, if you cannot offer free shipping all year round, british telegram set periods in which, thanks to promotions, shipping costs are covered. The same study indicates that at specific times when shipping costs are free, sales increase by 10 to 20%.
And finally, you can offer free shipping if the purchase is over the amount you deem appropriate.
As you can see, dealing with cart abandonment isn't that complicated if you look for new solutions and approaches.
2.- Allows you to save articles for later
As KISSMetrics points out, 24% of consumers want to be able to save their purchases for later.
Keep in mind that not all users are ready to buy right away. But that doesn't mean they want to abandon those products. They may be waiting to get paid or need more time to think about it or collect the money.
In any case, another technique that will teach you how to deal with cart abandonment is to give it the space it needs. And then, use email marketing to remind the user that there are saved items that they cannot forget.
Blue Core has found that almost 40.32% of automated cart recovery emails are opened. And 10.09% of them have generated clicks, while 2.05% generate conversions. All in all, the most effective way to carry out this entire process is to create a powerful workflow capable of automating your email marketing strategy:
Send a first email immediately.
Offer a small discount in the second email.
The third email will be the one with the biggest discount.
3.- Be clear about shipping costs from the beginning
Considering that one of the most important reasons why users decide to abandon their shopping cart is the total cost, you should make this clear from the beginning. In fact, 37% of users who do not complete their order indicate that the main reason is that the costs are not displayed from the start.