How many brands do you see mentioned
Posted: Mon Dec 23, 2024 8:51 am
With almost everything your audience reads, it brings that context. You probably don’t need to write about “living in unprecedented times.” Just get to your point.You probably don’t need to write about “living in unprecedented times.” Just get to your point, says @AnnGynn via @cmicontent. #CMWorldShare on XHere are some other suggestions for words and phrases to limit or eliminate from your content:Leverage – why can’t we just “use” something – Ardath AlbeeSynergies – I really only hear that word when the person has no idea what they’re talking about – Jeremy BednarskiCrisis and recovery phase, tactical solutions, customized/personalized solutions, customer journey, content is king, bite-sized, brand identity, new normal – Mahima KiniCross-functional, circle back, align or alignment – Mark EsdonNew normal, new now, unprecedented times, snackable content, bite-sized content – Lisa DoughertyRobust – Piet van LierEngagement – it was overused pre-pandemic and it has gotten worse – Jim SamuelEmilie Moreland shared this -minute video to summarize her view of recent overused words.
(?): Check your word crutchesEach writer has a voice, using words switzerland email address frequently or structuring sentences similarly. Since I edit some authors frequently, I sometimes can guess who wrote it without looking at the byline. Editing others also has made me notice a few of my own – actually, in fact, just, currently, etc.Do you know which words and phrases are your quirks? You can identify them a couple of ways. If you have editors who frequently edit your content, ask them.
Even if they can’t remember off hand, they can pay close attention the next time they review your work and make notes to share with you.Do you know your #writing quirks? What are your go-to words and phrases that you overuse, asks @AnnGynn via @cmicontent. #CMWorldShare on XYou also can review your own material. Carve out an hour or so. Then read five to pieces you’ve written. A scan or a quick read works best. Have a pen and paper handy (or simply highlight) to record words and phrases you use too often.
(?): Check your word crutchesEach writer has a voice, using words switzerland email address frequently or structuring sentences similarly. Since I edit some authors frequently, I sometimes can guess who wrote it without looking at the byline. Editing others also has made me notice a few of my own – actually, in fact, just, currently, etc.Do you know which words and phrases are your quirks? You can identify them a couple of ways. If you have editors who frequently edit your content, ask them.
Even if they can’t remember off hand, they can pay close attention the next time they review your work and make notes to share with you.Do you know your #writing quirks? What are your go-to words and phrases that you overuse, asks @AnnGynn via @cmicontent. #CMWorldShare on XYou also can review your own material. Carve out an hour or so. Then read five to pieces you’ve written. A scan or a quick read works best. Have a pen and paper handy (or simply highlight) to record words and phrases you use too often.