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The design takes advantage of the blue

Posted: Sat Dec 28, 2024 4:16 am
by Rajsahiseosuo990
For this reason, we have a series of personalized welcome emails for each service offered by our email and SMS marketing platform . The chosen example is sent to users who register to use our Email Marketing and Marketing Automation platform .

In this case, again, it is a text-based email. The content allows the user who reads it to know everything necessary to start working with MDirector.

As a special feature, this email includes links to be shared on social networks. These 3 buttons, for Facebook, Twitter and Google+, are added to the action button with the message " Shall we start? ", in green. The 4 buttons are intended to convert the user who receives the message and take him to the website or social networks .

6.- The Sims 4


The Sims 4 Welcome Email



When purchasing a video game online, such as The Sims 4, the companies responsible for the game, bolivia whatsapp phone numbers EA Games and Maxis, send a message to the customer who has made the purchase.

Since this is a video game message, as you might expect, color and design play a crucial role in the welcome email itself. This is a completely personalized and unique message .

, green, and white colors of The Sims logo for the background and the text lettering. The action button, with the word “ Subscribe ,” is also in these colors. The headline, “ Let the Party Begin! ”, also takes advantage of the blue color of The Sims logo.

In addition to the resources of identifying the logo design with the welcome email design, The Sims takes advantage of improving engagement by including characters from the video game franchise.

If the name of the game were removed, the user receiving this email would be able to identify who it came from. This ability to be eye-catching and identifiable makes the engagement generated with the recipient of the message immediate and fast. At a glance, it is possible to detect who the sender is and what the idea is to be conveyed.

7.- Skype


Skype welcome email



The last example of a welcome email to improve engagement is from Skype. This tool that allows you to make video calls for free is another clear example of a brand that trusts its colors and design.

The Skype message is an introductory content to the service. It may seem that services like Skype are known to everyone. But it is always important to emphasize the important points of this service. It is better to err on the side of repetition than to take things for granted and then have doubts arise.

The main idea of ​​the message is to get the user to start using the service. The action button is used for this. With the message “ Get started ” the user can know that by clicking on it he will start trying out Skype. It is a button highlighted at the top in green.

The ease of identifying the action button allows the message to be built around it . That is, with an action button that is striking and powerful enough, the rest of the elements must be arranged so as not to overshadow it.

There are few elements in the Skype welcome email, but none stands out more than the action button. This fact means that, despite being a long message, there is no doubt about the point that users should be addressing.

To create the best welcome emails, you need the best tools. It is important to use a service like the one provided by MDirector's Email Marketing tool . Its ease of use, even without having knowledge in the field, makes it the ideal platform. Try out the templates, A/B tests and metrics, essential for creating spectacular welcome emails.