4 examples of newsletter content that converts
Posted: Sat Dec 28, 2024 9:17 am
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Article updated 3 years ago by NewsMDirector
Newsletters that convert - Uncollege
Design is one of the key aspects for a successful newsletter. A good design respects the user's reading experience by guiding them in the direction you want them to go.
However, in most cases what really makes our newsletters convert is the type of content they display.
In general, the message of a newsletter should use language and tone appropriate to the segmentation of users to whom the newsletter is directed. An effective newsletter uses texts that are easy to understand, brief czech republic whatsapp phone numbers and with a message focused on the user .
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Below we show you 4 types of content you can see in newsletters that really convert:
TABLE OF CONTENTS
1.- Specific commercial information
2.- Contents related to actions performed by users
3.- Sectoral information
4.- Newsletter contests that convert
1.- Specific commercial information
Newsletters that convert - Twitter for business
Tell the user exactly what you want to sell . You can often find newsletters about a specific product or service that don't explain anything specific about it.
In the example of the Twitter newsletter for businesses, the objective of the message is clearly stated: to get the user to start using Twitter ads. To do this, a series of benefits are specifically proposed and the user is mobilized with a headline (“ Grow your business ”) and a call to action (“ Get started ”) that are completely related.
You should not be afraid to use purely commercial information. The important thing in this case is to properly segment the list of registrations in order to direct the message to leads who are already prepared for a counter-contact .
2.- Contents related to actions performed by users
newsletters that convert - Pinterest
One of the most suitable contents for newsletters that convert are messages based on previous behaviors or actions performed by the user .
This Pinterest newsletter focuses on informing users about other people who have leaked the same images as them, as well as about users working on this network with similar images.
In this way, the possibility of a relationship between the user and other people with common tastes and interests is being opened, an essential aspect for achieving newsletters that convert.
3.- Sectoral information
Newsletters that convert - Union Metrics
The most common newsletters are those that focus on messages from the sector that may be of interest to the subscriber . At this point, the important thing is the quality of the content that is selected and its relationship with the product or service offered.
In the example of Union Metrics, we can see an ideal way to take advantage of content in newsletters that convert by mixing sector-specific information with specific product information that is related to the rest of the content.
In addition, in this specific case the message is supported by a call to action wrapped in information by showing what can be achieved with it along with a button to register.
4.- Newsletter contests that convert
Newsletters that convert - Uncollege
There's nothing like a good contest to attract subscribers. Despite the overabundance of this type of content , if you manage to create a contest that involves the user and offers real value related to your value proposition, you may have hit the nail on the head to generate newsletters that convert .
A good example is this Uncollege newsletter, which also opens up participation from other users by displaying the phrase “you don't have to be a college student to win this contest” just before placing the icons for sharing the information through the different social networks.
Communicate and build loyalty with your customers wherever they are with MDirector. Do you want to get started right away?
Article updated 3 years ago by NewsMDirector
Newsletters that convert - Uncollege
Design is one of the key aspects for a successful newsletter. A good design respects the user's reading experience by guiding them in the direction you want them to go.
However, in most cases what really makes our newsletters convert is the type of content they display.
In general, the message of a newsletter should use language and tone appropriate to the segmentation of users to whom the newsletter is directed. An effective newsletter uses texts that are easy to understand, brief czech republic whatsapp phone numbers and with a message focused on the user .
[bannerHero]
Below we show you 4 types of content you can see in newsletters that really convert:
TABLE OF CONTENTS
1.- Specific commercial information
2.- Contents related to actions performed by users
3.- Sectoral information
4.- Newsletter contests that convert
1.- Specific commercial information
Newsletters that convert - Twitter for business
Tell the user exactly what you want to sell . You can often find newsletters about a specific product or service that don't explain anything specific about it.
In the example of the Twitter newsletter for businesses, the objective of the message is clearly stated: to get the user to start using Twitter ads. To do this, a series of benefits are specifically proposed and the user is mobilized with a headline (“ Grow your business ”) and a call to action (“ Get started ”) that are completely related.
You should not be afraid to use purely commercial information. The important thing in this case is to properly segment the list of registrations in order to direct the message to leads who are already prepared for a counter-contact .
2.- Contents related to actions performed by users
newsletters that convert - Pinterest
One of the most suitable contents for newsletters that convert are messages based on previous behaviors or actions performed by the user .
This Pinterest newsletter focuses on informing users about other people who have leaked the same images as them, as well as about users working on this network with similar images.
In this way, the possibility of a relationship between the user and other people with common tastes and interests is being opened, an essential aspect for achieving newsletters that convert.
3.- Sectoral information
Newsletters that convert - Union Metrics
The most common newsletters are those that focus on messages from the sector that may be of interest to the subscriber . At this point, the important thing is the quality of the content that is selected and its relationship with the product or service offered.
In the example of Union Metrics, we can see an ideal way to take advantage of content in newsletters that convert by mixing sector-specific information with specific product information that is related to the rest of the content.
In addition, in this specific case the message is supported by a call to action wrapped in information by showing what can be achieved with it along with a button to register.
4.- Newsletter contests that convert
Newsletters that convert - Uncollege
There's nothing like a good contest to attract subscribers. Despite the overabundance of this type of content , if you manage to create a contest that involves the user and offers real value related to your value proposition, you may have hit the nail on the head to generate newsletters that convert .
A good example is this Uncollege newsletter, which also opens up participation from other users by displaying the phrase “you don't have to be a college student to win this contest” just before placing the icons for sharing the information through the different social networks.
Communicate and build loyalty with your customers wherever they are with MDirector. Do you want to get started right away?