Page 1 of 1

Link with other platforms like Facebook and Instagram

Posted: Sat Jan 04, 2025 4:33 am
by jsarmin
Combining chatbots with human attention
Integrating chatbots with the WhatsApp Business API enables instant responses, ideal for answering frequently asked questions and streamlining customer service. However, chatbots are not equally effective for everything.

For example, according to 2024 statistics compiled by Tidio, chatbots deliver better results with a cross-selling and upselling strategy , but perform worse in complex situations such as personalized product recommendations. The best solution is the hybrid model that combines them with human attention when necessary.

WhatsApp is an effective tool for receiving feedback directly from your customers. It is important to pay attention to complaints and less satisfactory customer experiences, as they are a key to improving the quality of service.

Actively listening and following up on each query in a personalized manner ensures that they are resolved effectively and increases customer satisfaction.

Additionally, to collect feedback in an agile and israel telegram data structured way, you can use WhatsApp surveys after each interaction or transaction.

WhatsApp Surveys iOS & Android
Source: k-tuin.com

Meta encourages integrations between its different applications, so that each user can choose the communication channels that interest them most for their conversations. Linking your WhatsApp Business account with Facebook and Instagram has two main advantages:

Direct contact : By connecting your Facebook and Instagram accounts to WhatsApp, your WhatsApp number will be displayed as a contact option on business profiles on these networks. This allows customers to send you messages directly on WhatsApp with a single tap, as can be seen, for example, on the profiles of Metro de Sevilla:
Seville Metro - WhatsApp links to sell
Integrated advertising campaigns : You can link your Facebook or Instagram campaigns with WhatsApp.
Ultimately , if there is one word that defines WhatsApp, it would be “conversation.” Create a strategy based on listening to your customers, and sales on this messaging platform will come naturally.