Close the deal

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arzina221
Posts: 75
Joined: Wed Dec 18, 2024 8:16 am

Close the deal

Post by arzina221 »

1. Remarket non-converted visitors
Non-converted visitors, from the various steps in the purchase funnel, are visitors who are very interested in your product. They have viewed various pages on your site and have made a choice for a type of holiday. They also seem willing to actually book, since they have already gone through a number of steps in the funnel. By remarketing this non-converted visitor, you can still get that booking.

Of course, there are different strategies for this. It is important to know how many days it takes on average before someone proceeds to make a booking. This can of course differ per type of trip/holiday; for booking a city trip, the purchasing process will be shorter than for booking an organised long-distance tour. For the tips in this article, after analysing the data from Analytics, I have assumed that it takes an average of 15 days before someone proceeds to book the holiday.

Remarket the non-converted visitor the first 5 days after the visit, convince them with an attractive banner and/or advertising text, in which the call to action to book now is clearly visible.

Last chance
Remarket the non-converted visitor on nepal phone data days 6 to 10: make an offer that only applies to the holiday this visitor is interested in. For example, 'take advantage of early booking discount on trip X'.

Final opportunity
Remarket the unconverted visitors on days 11 to 15: make them an offer they can't resist and clearly communicate that this offer is valid for a limited time. For example, this discount code only entitles you to x% discount today.

Particularly in the travel industry, it is often the case that the degree of availability of the relevant offer is played upon. You can use this with the help of remarketing. By remarketing the visitor after x number of days with the number of available rooms that expire, this increases the sense of urgency for the non-converted visitor to book now.

The intended holiday becomes more expensive depending on the number of days they wait to book. You can also show that there are only a few rooms available (for example in the case of booking hotel stays) and that the visitor must therefore be quick to avoid missing out.
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