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A brand's identity refers to its personality, to what makes it unique and different from others. It is the essence of the brand, what defines it and distinguishes it in the market.

On the other hand, a brand's image refers to the perception consumers have of it. It is how the brand presents itself to the world, how it communicates and how it positions itself in the minds of consumers.

It is important to note that brand identity and brand image are not the same thing, but they are closely related. A brand's identity is the foundation on which its image is built.

A strong, well-defined brand identity helps you differentiate yourself from the competition and connect with consumers more effectively. It is important to define the brand's values, mission and vision, as well as its tone of communication and visual style.

Once the brand identity is clear, it is important to project it bangladesh telegram number through all the brand's communication channels. This includes the website design, social media, advertising, packaging, among others.

Consistency in projecting brand identity is essential for consumers to recognize and remember it. It also helps to generate trust and loyalty towards the brand.

Remember that a coherent corporate image and a well-defined corporate identity can make the difference between a company's success and failure. Don't underestimate the power of a strong and consistent brand.
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