This should be on the plate of any marketing chatbot. Capturing leads is an easy bonus to implement with an AI chatbot, especially if you integrate it into your organization's CRM.
Chatbots can turn casual website visitors into potential customers without the need for an awkward sales pitch. They ask the right questions (at the right time), collect information such as names, emails and preferences, and maintain a friendly and fluid conversation. It's like having your best salesperson working 24/7.
2. Product recommendation
most of us want less "are you still browsing?" and more "here's exactly what you're looking for."
AI chatbots can offer advice similar to that of personal shoppers: they analyze behavior, preferences, and past purchases to suggest products your customers didn't even know they needed.
3. Contests and gifts
Take the example of Absolut Vodka in 2013: to promote a limited edition vodka, the company created Sven, an artificially intelligent gorilla.
Absolut organized an exclusive launch party that anyone could attend if they could convince sven to let them in. Users contacted sven via WhatsApp to try to gain access.
Even the queen of Holland sent a voice message to her chatbot.
Illustration of woman at a desk with charts.
4. Review and comments
Chatbots streamline the customer feedback collection process by asking users for feedback or surveys after specific interactions, such as completing a purchase. They can also analyze review trends to highlight areas for improvement.
5. Digital bdr
As digital business development representatives, chatbots qualify leads by asking key questions, segmenting users, and passing leads to the sales team. They can even schedule meetings directly during the conversation.
6.
Chatbots integrate with platforms like Facebook Messenger or Instagram to saudi arabia phone numbers manage customer queries, offer automatic responses, and ensure timely interaction. They help brands maintain consistent communication without manual intervention.
Illustration of phone with messages and faces.
7. Email Marketing Campaigns
Chatbots help grow and segment email lists by collecting user preferences during conversations. They can also send personalized messages, ensuring higher open and engagement rates by making emails more relevant.
8. 8. Event promotion
Chatbots simplify event promotion by answering frequently asked questions, sharing registration links, and sending reminders. They ensure attendees have the information they need and increase participation through timely follow-ups.
9. Client onboarding
By guiding new customers through key steps, chatbots reduce friction in the onboarding process. They can offer personalized recommendations, provide tutorials, and address common concerns, ensuring a smooth start for users.
