Include pages appropriately in your landing page
Posted: Sun Feb 02, 2025 4:09 am
Once you have determined the relevant keywords, the next step is to strategically place them on your landing page. Here are some points to consider to dominate in the SERPs.
1. Title Tag : Title tags describe what your page is about. Focus on making your title compelling to encourage click-throughs. The title is the eye-catching blue link that represents your page belize consumer email list in the SERPs and appears at the top of the page in the browser tab.
2. Meta description: This is a short description of the page that appears under the title in the SERPs. It helps searchers know what they’ll find on that page if they click.
3. Header Tags: Title tags are placed in a hierarchy in HTML from H1 to H6. Your page should only have one H1 ticket and make it your main heading. If you plan to use subheadings under H1, use H2. If you plan to have subheadings under H3, use H1, etc. This optimizes your content. Putting words in H1 tells Google, "These are the most important words on the page.
4. Optimize your images: Make sure to name your files. Google can't physically see your images, so image titles with keywords in them will also help improve your rankings.
Page Length
Traditionally, we've heard that search engines prefer great content over short content, which completely contradicts what we've been taught about creating great landing pages. Data shows that longer content ranks higher in search engines, but according to Neil Patel, the relationship is more about correlation than causation.
Neil analyzes that it's not because they have a lot of words, but because they're well-researched and packed with valuable information, which attracts more readers, more shares, and more clicks -- all of which send a signal to Google that the page is worthy of a higher ranking.
1. Title Tag : Title tags describe what your page is about. Focus on making your title compelling to encourage click-throughs. The title is the eye-catching blue link that represents your page belize consumer email list in the SERPs and appears at the top of the page in the browser tab.
2. Meta description: This is a short description of the page that appears under the title in the SERPs. It helps searchers know what they’ll find on that page if they click.
3. Header Tags: Title tags are placed in a hierarchy in HTML from H1 to H6. Your page should only have one H1 ticket and make it your main heading. If you plan to use subheadings under H1, use H2. If you plan to have subheadings under H3, use H1, etc. This optimizes your content. Putting words in H1 tells Google, "These are the most important words on the page.
4. Optimize your images: Make sure to name your files. Google can't physically see your images, so image titles with keywords in them will also help improve your rankings.
Page Length
Traditionally, we've heard that search engines prefer great content over short content, which completely contradicts what we've been taught about creating great landing pages. Data shows that longer content ranks higher in search engines, but according to Neil Patel, the relationship is more about correlation than causation.
Neil analyzes that it's not because they have a lot of words, but because they're well-researched and packed with valuable information, which attracts more readers, more shares, and more clicks -- all of which send a signal to Google that the page is worthy of a higher ranking.