Restrictions and Prohibitions on Expression
Posted: Wed Feb 12, 2025 6:33 am
Next, we will introduce some restrictions and prohibitions on expression.
etc. are prohibited.
This applies to both LINE ads and other SNS ads, so be sure to keep it in mind.
Please see below for an idea of what kind of advertisement it is.
Expressions or advertisements that are deemed to have low usability Advertisements that are judged to have poor usability, images that are not displayed properly, or that may induce incorrect operation.
Expressions or advertisements that users may find offensive Images that explicitly depict complex parts of the human body, images that show excessive skin exposure, images that contain explicit sexual content,
images that are reminiscent of violence or antisocial forces, or images that are grotesque.
Expressions and advertisements that may be considered misleading Expressions that include "misleading representations of quality" that lead people to believe that the product or service you are promoting is better than it actually is, or "misleading representations of advantages" that lead people to believe that it is cheaper than it actually is.
*When using high-level expressions such as "world first" or "number one in the industry," it is required that the source, name of the research organization, and year of the survey be clearly stated in the transition destination and creative data, and that the citation is accurate.
Expressions and advertisements that may incite croatia telegram data speculation or gambling greed Expressions that evoke currency or similar, or expressions that directly and excessively evoke the transfer of money.
Content that stimulates speculation or gambling greed, such as saying you can definitely win a large amount of money or make a profit.
Expressions or advertisements that use third-party rights holders Unauthorized use of celebrities' names or images, television program names, program images, etc., for which copyright, trademark rights, portrait rights, publicity rights, or other rights held by law or contract.
What should I pay attention to when running LINE ads?
LINE Ads Destination CreativeNow, we will introduce some points to keep in mind when running LINE ads.
About the notation of "Friends"
On the official LINE account, connections with users are referred to as "friends."
This also means that the creative to which the ad is delivered and the web page to which the ad is directed should be described as a "friend."
Examples of things you should not do include:
friend
friend
Friends
And more.
Make sure to use wording that matches the "Add Friends" feature, which is a distribution function that allows you to gather friends on your official LINE account .
Regarding expressions that may be mistaken for LINE content
You may not use characters or services owned by LINE.
Any expressions that may mislead users into believing that LINE content is incorrect are prohibited .
In particular, since the rights to LINE characters are held by affiliated companies, this would be an infringement of those rights .
The following image shows some examples of prohibited LINE usage.
LINE Ads Destination Creative
As a general rule , all logo data should be used as is, without any alteration or processing.
Please note that adding animations or effects (enlargement, rotation, decoration, etc.) is also prohibited .
What are the guidelines for opening a LINE Ads account?
LINE Ads Destination CreativeNow, we will introduce some guidelines for opening a LINE advertising account.
In order to place LINE ads, you will need a LINE official account and will need to enter the following information.
Invoice Information
Business Partners
Business type (corporation or sole proprietor)
Corporate Number
Main phone number
Contact Name
Department name of person in charge
Contact phone number
email address
Bill To Name
Invoice/statement language (Japanese or English)
Advertiser Information
Advertiser's full name
Advertiser website URL
Product information
Product official name
Product URL
LINE Official Account Basic ID/Premium ID
basic information
Ad Account Name
The LINE Advertising Guidelines explain the screening process for advertising accounts and ad delivery, as well as points to note when creating ads, when LINE Corporation provides LINE ads to users.
The purpose of providing guidelines is to enable users to use the service smoothly .
The advertising guidelines apply to all ads delivered through LINE Ads.
Ad review will be conducted in accordance with LINE Corporation's rules, regardless of whether it is before or after distribution.
If it is determined that your ad violates the guidelines, the content you deliver may be modified or deleted, and in the worst case scenario, your ad delivery may be stopped, so it is important to fully understand the guidelines.
etc. are prohibited.
This applies to both LINE ads and other SNS ads, so be sure to keep it in mind.
Please see below for an idea of what kind of advertisement it is.
Expressions or advertisements that are deemed to have low usability Advertisements that are judged to have poor usability, images that are not displayed properly, or that may induce incorrect operation.
Expressions or advertisements that users may find offensive Images that explicitly depict complex parts of the human body, images that show excessive skin exposure, images that contain explicit sexual content,
images that are reminiscent of violence or antisocial forces, or images that are grotesque.
Expressions and advertisements that may be considered misleading Expressions that include "misleading representations of quality" that lead people to believe that the product or service you are promoting is better than it actually is, or "misleading representations of advantages" that lead people to believe that it is cheaper than it actually is.
*When using high-level expressions such as "world first" or "number one in the industry," it is required that the source, name of the research organization, and year of the survey be clearly stated in the transition destination and creative data, and that the citation is accurate.
Expressions and advertisements that may incite croatia telegram data speculation or gambling greed Expressions that evoke currency or similar, or expressions that directly and excessively evoke the transfer of money.
Content that stimulates speculation or gambling greed, such as saying you can definitely win a large amount of money or make a profit.
Expressions or advertisements that use third-party rights holders Unauthorized use of celebrities' names or images, television program names, program images, etc., for which copyright, trademark rights, portrait rights, publicity rights, or other rights held by law or contract.
What should I pay attention to when running LINE ads?
LINE Ads Destination CreativeNow, we will introduce some points to keep in mind when running LINE ads.
About the notation of "Friends"
On the official LINE account, connections with users are referred to as "friends."
This also means that the creative to which the ad is delivered and the web page to which the ad is directed should be described as a "friend."
Examples of things you should not do include:
friend
friend
Friends
And more.
Make sure to use wording that matches the "Add Friends" feature, which is a distribution function that allows you to gather friends on your official LINE account .
Regarding expressions that may be mistaken for LINE content
You may not use characters or services owned by LINE.
Any expressions that may mislead users into believing that LINE content is incorrect are prohibited .
In particular, since the rights to LINE characters are held by affiliated companies, this would be an infringement of those rights .
The following image shows some examples of prohibited LINE usage.
LINE Ads Destination Creative
As a general rule , all logo data should be used as is, without any alteration or processing.
Please note that adding animations or effects (enlargement, rotation, decoration, etc.) is also prohibited .
What are the guidelines for opening a LINE Ads account?
LINE Ads Destination CreativeNow, we will introduce some guidelines for opening a LINE advertising account.
In order to place LINE ads, you will need a LINE official account and will need to enter the following information.
Invoice Information
Business Partners
Business type (corporation or sole proprietor)
Corporate Number
Main phone number
Contact Name
Department name of person in charge
Contact phone number
email address
Bill To Name
Invoice/statement language (Japanese or English)
Advertiser Information
Advertiser's full name
Advertiser website URL
Product information
Product official name
Product URL
LINE Official Account Basic ID/Premium ID
basic information
Ad Account Name
The LINE Advertising Guidelines explain the screening process for advertising accounts and ad delivery, as well as points to note when creating ads, when LINE Corporation provides LINE ads to users.
The purpose of providing guidelines is to enable users to use the service smoothly .
The advertising guidelines apply to all ads delivered through LINE Ads.
Ad review will be conducted in accordance with LINE Corporation's rules, regardless of whether it is before or after distribution.
If it is determined that your ad violates the guidelines, the content you deliver may be modified or deleted, and in the worst case scenario, your ad delivery may be stopped, so it is important to fully understand the guidelines.