Whether you're advertising for yourself

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It's part of a duopoly that brings a lot of traffic and value to advertisers. or through an agency, it's important to know that while the network tries to enforce community standards in all of its locations, there may still be some places where you don't want your ads to appear. whatever the reason. In this article, I'll walk you through the brand safety and consistency controls you have in your advertising and how you can use them to protect your brand.


Introduce brand safety and suitability controls that can be oman phone number resource used in reviews. Is your ad placement causing your conversion rate to be lower than the industry average with our free, exclusive ad benchmarking report? Find. The first and most extensive control over inventory filtering is the inventory filter. These filters allow you to select the type of organic content you want to display in a specific location, depending on the sensitivity of the topic.



There are three levels of content. Brand suitability and safety: Defining an inventory filter. Screenshot. Inventory is the most restrictive. Your ad will not appear next to any sensitive content, but as warned, this may reduce your reach and increase costs as you expose your ad to fewer users. By default, placement and video ads and Audience Network ads are selected.