How can knowing my audience and persona well help me? If you have this question in mind, it is good that you are willing to hear that the best thing that can happen to you is to know your client deeply. Knowing your audience will allow you to offer a product with features and functionalities according to their needs. When you know every detail of the audience, it becomes easier to offer a solution that really makes sense for consumers.
To create the persona based on your target audience, you can use some questions such as:
What is the person's name?
Profession?
Age?
Sex?
Remuneration?
Where you live?
Values and fears?
Needs?
How can the product or service offered help solve their problems?
What type of content do you consume?
What social networks do you use?
3. Identification of Purchase Day
At this point, it is necessary to outline the ideal shopping journey for the consumer. In addition, bolivia mobile database you will need to write down the actions to make the consumer go through all of them.
Normally, a day is made up of the following stages: attention, appeal, question, action, defense.
4. Marketing mix
This is undoubtedly one of the most important stages of your marketing plan. In fact, due to its sheer importance, its components have already been explained earlier in this article.
It is worth remembering that if we are developing a marketing plan to boost sales or promote a certain product, the elements of the mix are: product, price, promotion and place. If the company offers to perform a service, the mix is also made up of people, processes and physical evidence.
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