Part of my job is also nurturing these relationships
Posted: Tue Feb 18, 2025 10:02 am
Mariachiara, I deal with digital PR (digital public relations): I therefore create projects and events to connect companies with those who, on the web, can talk about them: bloggers and people who manage to influence those who follow them. It is a different job from the press office: if there the objective is to release news about the company, in the case of digital PR it is a question of identifying the company's values that manage to enter the world of people, moving word of mouth, and directing purchasing choices.
It's also a job of contacts: of course, the upstream project germany telegram data must be good and have value for the bloggers involved. But without a large, active, lively network of relationships , it is much more difficult. (which is why evenings on the couch with Netflix are one of my happiest dreams!). How to choose the theme of an event? Can you give us some examples? A theme is a priority choice for an event: it means defining a mood , a content to be communicated which must be present in all phases of an event.
The location, the graphics, the catering, the invitation, the testimonials: all these elements must lead to a single concept - or theme, which summarizes the content we want to convey to our guests. A good example in this sense is the case of the launch of the Limited Edition Cubania by Nespresso : the company chose to talk about the new product by describing the Cuban lifestyle. From the choice of location - The Yard, set up with Cuban-style objects and accessories and with Latin-American music, everything spoke Cuban: from the catering to the fashion consultants who accompanied the guests on an imaginative journey into the Cuban lifestyle by dressing them up and putting make-up on them in perfect island style.
It's also a job of contacts: of course, the upstream project germany telegram data must be good and have value for the bloggers involved. But without a large, active, lively network of relationships , it is much more difficult. (which is why evenings on the couch with Netflix are one of my happiest dreams!). How to choose the theme of an event? Can you give us some examples? A theme is a priority choice for an event: it means defining a mood , a content to be communicated which must be present in all phases of an event.
The location, the graphics, the catering, the invitation, the testimonials: all these elements must lead to a single concept - or theme, which summarizes the content we want to convey to our guests. A good example in this sense is the case of the launch of the Limited Edition Cubania by Nespresso : the company chose to talk about the new product by describing the Cuban lifestyle. From the choice of location - The Yard, set up with Cuban-style objects and accessories and with Latin-American music, everything spoke Cuban: from the catering to the fashion consultants who accompanied the guests on an imaginative journey into the Cuban lifestyle by dressing them up and putting make-up on them in perfect island style.