Social media trends for 2022

[olivia25]

HubSpot , the customer relationship management (CRM) platform of which Inbound Colours is a partner, and Talkwalker , a consumer intelligence company, have prepared a detailed report on the main social media trends for 2022.

With the recommendations of more than 70 marketing and consumer intelligence experts from different sectors, they have defined 10 trends to stand out in 2022, a year where consumers will dominate even stronger, faster and more powerfully.

Table of Contents:

Trends in 2022 are driven by hong kong telegram data consumers
TikTok
Cookies
Marketing on social networks
Post pandemic content
Interaction
Influencer marketing
Decentralization of social networks
Metaverses
Inclusion
Communities
Conclusions
Trends in 2022 are driven by consumers

1. TikTok will take over social media as other platforms adapt.

1

Short-form video platform TikTok has broken download records, quickly becoming the go-to app for connecting with current and future consumers. The app is based on a highly personalized content proposal system that helps brands gain exposure, connect with the right audience, and achieve high levels of attention. This app is about to introduce e-commerce and monetization models, so brands that want to connect with consumers must take the time to make themselves known on TikTok.