Google Maps

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Google Maps is dedicated to queries and generation of geographic maps, being a widely used resource to show the physical location of companies.

This insertion is done in a very simple way. First, you need to enter the desired address in the search bar.

Then simply click "share" and place the HTML code shown on your website.


Ion Interactive
Ion is a solution for creating interactive content in general. So, if the need is to create a more specific map than a simple geographic map, this is the right choice.

To find out how you can use ion to create interactive maps, you must request a demo of the tool . However, below are some examples of maps made in this software.

2 interesting examples of interactive maps made in Ion
BASF
One of the ideas implemented on BASF’s website through Ion was to allow visitors to create a virtual coastal park intended to protect the Red Hook neighborhood from natural storms.

The interactive map allows people to explore the park through the website.


UBM
With London Technology Week approaching, the new zealand mobile database UBM team turned to ion to create a fun, interactive experience on their website.

The interactive map allowed visitors to take a virtual tour of the event, even in real time.


As you can see, interactive maps are very effective in attracting the public within a digital strategy. In addition, their efficiency is equally excellent when it comes to conversion.

After all, a marketing strategy not only aims to attract, but also to arouse people's interest in your company's offerings and make them make the purchase decision .

Therefore, it is very important to use interactivity to provide your potential customers with information that will help them purchase your product or service according to their needs.

And so you know how it works, learn all about interactive content and the possibilities it can bring to your digital strategy in this complete guide we made on the subject!