Best practices for a Voice Commerce strategy
Posted: Thu Feb 20, 2025 5:08 am
Every new segment or aspect within the digital spectrum requires arduous research, training and new guidelines to generate the expected results, as we will discuss later.
But now, we will give you recommendations to optimize your strategies and take advantage of the boom in Voice Commerce.
In the SEO strategy
Users in the United States use the voice assistant to purchase at least one item per month, according to 2018 studies .
This means that SEO optimization for voice search is necessary if you want your site to fall into this category.
Many experts agree that this optimization has a lot to do with the one already used for voice search and in general:
Get a featured snippet
Position zero for voice searches is more important thailand mobile database than ever. In this case, assistants answer a single question based on the best result they find. They are not like smartphones or desktops, whose pages show up to 10 results.
That is why for searches that contain a featured snippet this will be the result presented to the user.
Reaching position zero on Google with your online store can be achieved by doing the following actions:
create super-specific product descriptions that are rich in detail and consistent with how a user would describe them in their search;
Use long-tail keywords (more specific and with less search competition) in your content and pages to reach users who are most ready to make a purchasing decision ;
Implement Schema Markup signals in your page configuration to improve your chances of positioning your store on Google My Business, for example.
Being positioned as the best answer for a keyword or search intent will increase your business and conversion chances.
But now, we will give you recommendations to optimize your strategies and take advantage of the boom in Voice Commerce.
In the SEO strategy
Users in the United States use the voice assistant to purchase at least one item per month, according to 2018 studies .
This means that SEO optimization for voice search is necessary if you want your site to fall into this category.
Many experts agree that this optimization has a lot to do with the one already used for voice search and in general:
Get a featured snippet
Position zero for voice searches is more important thailand mobile database than ever. In this case, assistants answer a single question based on the best result they find. They are not like smartphones or desktops, whose pages show up to 10 results.
That is why for searches that contain a featured snippet this will be the result presented to the user.
Reaching position zero on Google with your online store can be achieved by doing the following actions:
create super-specific product descriptions that are rich in detail and consistent with how a user would describe them in their search;
Use long-tail keywords (more specific and with less search competition) in your content and pages to reach users who are most ready to make a purchasing decision ;
Implement Schema Markup signals in your page configuration to improve your chances of positioning your store on Google My Business, for example.
Being positioned as the best answer for a keyword or search intent will increase your business and conversion chances.