If the target audience of the product is small, but has certain characteristics and criteria: thanks to the motto inside the emblem, it will definitely understand that your business is able to meet its needs;
If this is a way to stand out from the competition in an originally crowded niche;
If you have a special story that runs through your business, you want to tell it because it attracts attention, touches, and evokes warm feelings in the potential client.
Conclusion
Don't forget: both a indonesia mobile database ogo and a motto are tools for communicating with customers. A slogan can become part of an emblem. Logo design that includes a motto will promote your business if you approach its development with the utmost care. Think over the composition, pay attention to the semantic and graphic components, and remember: an original idea will bring success if you approach its implementation wisely!Slogan usage options
Famous Logos with Slogans
Rebranding a major niche representative to add a slogan to the logo is not always advisable, since the focus and mission of the enterprise are well known. This approach is logical when the company changes its owner and area of activity , and the task is to convey this to the consumer, interest a different target audience, etc.
Is it possible to include a slogan in the logo to attract more attention, thus launching a new marketing campaign? - Yes, however, how successful this will ultimately be is unknown.
Perhaps the option of situationally adding a slogan to the logo will suit you. If the emblem already exists, it suits the company, there is no need to redesign it: you can add a motto in the same visual design in a situation when it is necessary and appropriate. The "sign-constructor" will be assembled in the configuration and from the components that are needed in each specific case.
The already mentioned Panasonic and Nike, in some circumstances, use both the logo and the slogan as a single composition, while in others they leave only the company name or the corporate symbol.
If you have any doubts about whether the slogan has fully conveyed the desired meaning, it is better to avoid using it together with the logo.
An ambiguous, questionable motto can turn a client away from a company faster than he gets to know it, seeing only a graphic symbol and a name.
n what cases is it advisable to use a slogan together with a logo?
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