Get your audience excited about
Posted: Sat Apr 05, 2025 4:24 am
The different types of social media influencers include: Mega influencers (over 1 million followers) Macro-influencers (100,000 to 1,000,000 followers) Mid-level influencers (50,000 to 50,000 followers) Micro-influencers (10,000 to 100,000 followers) Nano influencers (less than 10,000 followers) Consider focusing on micro-influencers. These professionals have smaller but more engaged followings. They regularly interact with their social media audiences , and their recommendations often carry more weight. For example, Dutch influencer Nikkie de Jager ( nikkietutorials ), with over 19.5 million followers, promotes the Fenty Beauty product here, garnering over 300,000 likes! Nikki's Influencer Marketing Tutorials Image via Instagram 10.
Reach the right audience with video content On average, people spend 17 hours watching online videos each week. That's a lot of time! Popularity of online videos Image via Statista Over 80% of people have purchased something after watching a video about it. You can easily explain complex ideas, showcase products, or share customer testimonials. Video content can telegram data help you stand out on social media platforms . You can create: Explainer Videos – Show how your products or services work Promotional/Teaser Videos – something new Product Demonstrations – Showcase your offerings Customer Testimonial Videos – Share what users think with everyone How-to Videos – Teach you how to do something You can share them as social media posts, use paid promotion, or repurpose your written content to reach more people.
Adding relevant keywords to your video titles and descriptions also makes it easier for people to discover your content on search engines. Big brands, like Google, use YouTube videos to promote their content. Google YouTube video Image via YouTube 11. Make your native ads part of the story Native advertising is a smart content promotion strategy in which ads integrate seamlessly with the platform they appear on. They're less intrusive and more engaging, a feature CoStar Lease Accounting leveraged here. Native Ads Example Image via Investopedia Unlike traditional banner ads, native ads look like regular content and generate 53% more views than traditional banner ads.
Reach the right audience with video content On average, people spend 17 hours watching online videos each week. That's a lot of time! Popularity of online videos Image via Statista Over 80% of people have purchased something after watching a video about it. You can easily explain complex ideas, showcase products, or share customer testimonials. Video content can telegram data help you stand out on social media platforms . You can create: Explainer Videos – Show how your products or services work Promotional/Teaser Videos – something new Product Demonstrations – Showcase your offerings Customer Testimonial Videos – Share what users think with everyone How-to Videos – Teach you how to do something You can share them as social media posts, use paid promotion, or repurpose your written content to reach more people.
Adding relevant keywords to your video titles and descriptions also makes it easier for people to discover your content on search engines. Big brands, like Google, use YouTube videos to promote their content. Google YouTube video Image via YouTube 11. Make your native ads part of the story Native advertising is a smart content promotion strategy in which ads integrate seamlessly with the platform they appear on. They're less intrusive and more engaging, a feature CoStar Lease Accounting leveraged here. Native Ads Example Image via Investopedia Unlike traditional banner ads, native ads look like regular content and generate 53% more views than traditional banner ads.