Eiffel Tower's elevator. Upon reaching
Posted: Tue Apr 22, 2025 7:00 am
Because of the inseparable relationship betweeno give customers a glimpse of Paris during the holiday season. Using augmented reality technology, the WebAR experience transported the Eiffel Tower to customers around the world.
When customers use their smartphones to georgia phone number lead point at a Christmas gift froe gift begins to rotate and four iconic Lancôme products and a sparkling star appear. After the user collects all the Lancôme products scattered around the user space, the star transforms into a magical portal that leads the user to the the second floor, the user witnesses a stunning 180-degree view of Paris. The star then reappears and rushes into the night sky, revealing a message wishing them a happy holiday.
As the image of Paris plays a central role in , this AR experience allows the iconic French luxury brand to get closer to its users by inviting them into its virtual world. With a warm and elegant design aesthetic, the experience draws inspiration from Eli Grita’s beloved sparkling pathways and blends them with Parisian landmarks to create an unforgettable brand experience.
When customers use their smartphones to georgia phone number lead point at a Christmas gift froe gift begins to rotate and four iconic Lancôme products and a sparkling star appear. After the user collects all the Lancôme products scattered around the user space, the star transforms into a magical portal that leads the user to the the second floor, the user witnesses a stunning 180-degree view of Paris. The star then reappears and rushes into the night sky, revealing a message wishing them a happy holiday.
As the image of Paris plays a central role in , this AR experience allows the iconic French luxury brand to get closer to its users by inviting them into its virtual world. With a warm and elegant design aesthetic, the experience draws inspiration from Eli Grita’s beloved sparkling pathways and blends them with Parisian landmarks to create an unforgettable brand experience.