Case Study: Bulk Number Marketing in Action
Posted: Tue May 20, 2025 8:42 am
Consider a large e-commerce brand preparing for Black Friday 2025:
They segment their database into VIP customers, new subscribers, and dormant users.
Each segment receives a uniquely crafted message: VIPs get early access; new users get a welcome bundle offer; dormant users get re-engagement incentives.
Messages combine text, videos showcasing hot deals, and software managers mailing leads one-click links to their shopping cart.
WhatsApp Business API sends automated reminders to those who click but don’t purchase.
The CRM tracks every interaction, triggering sales reps to call high-potential leads automatically.
Results? Higher engagement rates, reduced unsubscribe numbers, and a measurable increase in sales.
They segment their database into VIP customers, new subscribers, and dormant users.
Each segment receives a uniquely crafted message: VIPs get early access; new users get a welcome bundle offer; dormant users get re-engagement incentives.
Messages combine text, videos showcasing hot deals, and software managers mailing leads one-click links to their shopping cart.
WhatsApp Business API sends automated reminders to those who click but don’t purchase.
The CRM tracks every interaction, triggering sales reps to call high-potential leads automatically.
Results? Higher engagement rates, reduced unsubscribe numbers, and a measurable increase in sales.