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When it comes time to create or improve an existing website, there may be some doubts about the type of professionals to hire to carry out the necessary tasks. Usually, the choice can fall between web designers or web developers . There is no need to risk hiring the wrong person, we will tell you the main characteristics of these two types of professionals.
What do Web Designers do?
Generally speaking, web designers are responsible for the aesthetics, layouts and style of a website. They are the people needed to create graphics that appeal to potential customers of the company. Basically, they hong kong email list design a website that is appealing, beautiful and provides an easy user experience.
Their aesthetic sensitivity and constant updating on new trends means that these professionals create the “big picture” or concept for the website, work with a pleasing combination of colors and choose an appealing font that takes into account the company’s values. Much of the work of web design is creative and uses intuition and imagination.
To create all this artwork and website sensations – the commonly called “look and feel” – designers use graphic design tools and software such as Adobe Stock , Photoshop CC , InDesign CC or Illustrator CC .
In terms of coding, some web designers know how to work with HTML and/or CSS . However, if more specialized work or a more complex website (such as a digital platform) is required, the knowledge of web designers may be limited and it would be best to hire a web development service .
However, nowadays, web design professionals use WordPress . The WordPress platform is the most widely used in the world because it has an intuitive and configurable control panel, which makes it extremely easy to introduce or modify content and visual elements in the website's administrative area, without the need for programming knowledge.
It can be said that WordPress and other similar platforms are the best for those who need an attractive website but do not need to access/store user data or a complex construction.
In addition to the advantages mentioned above, web designers , when working with the excellent solutions that WordPress offers, can focus their time and energy on creating an appealing website with excellent user dynamics, reducing their collaboration when it comes to programming. This way, the construction process will be much faster and the amount charged to the client will be lower.
For more complex websites, it will be necessary to hire a programmer as well. However, it is essential that web designers convey the basic concept and structure that web developers should follow when building the website.
What do web developers do?
Web development work typically involves planning, building, testing, and maintaining websites and online applications. Professionals in this field are familiar with web-specific languages such as HTML, Javascript, JQuery, CSS, Python , and more. They have extensive knowledge of the different techniques and tools, and their work is much more logical and less creative than that of web designers . They are the ones who build websites and create functionality through clean, structured coding.
We can talk about 2 different types of web development work that can be done for a website: back-end and front-end .
Front-end development: A front-end web developer is responsible for creating tools that improve the user experience and bring the interface to life. Front-end developers are more concerned with the functionality of the website and work directly with the part of the application that interacts directly with users.
They are also concerned with adapting their design to multiple browsers and platforms. Front-end professionals focus on languages such as HTML (markup language), CSS (stylesheet language) and JavaScript.
Back-end development: Back-end work, as the name suggests, is everything that is “behind the scenes” and not visible. It focuses on the implementation of the website itself and is what supports the entire front-end. It can also be related to the creation of content management systems and dynamic data that offer the possibility of storing data and allowing users to access specific profiles. Front-end professionals focus on languages such as PHP, Python and Clojure.
Therefore, we can conclude that if you need a simpler and more informative website for your users – to learn about the company, its prices, or to provide some news, for example – it is sufficient and even preferable to have a platform that is easy to edit and does not require programming. In this situation, you should hire a web design service to take care of the aesthetics and user experience.
If a more complex approach is required for the website you want to create – if you need to process or store user data, for example – you will need to hire a web developer.
If the website does not yet have a defined aesthetic structure or an appealing and creative interface, it will be essential to hire a web design service as well. The two services must work together to create an appealing, secure and easy-to-navigate platform.
