A loyalty program can also be used as a lead magnet.
Rather than simply offering a discount to new visitors, brands like Sephora and Urban Outfitters invite them to join their loyalty program.
By entering their email and registering list of nigeria cell phone numbers an account, the brand then emails the promised discount or incentive to the new subscriber.
join their rewards program message
Using a loyalty program as a lead magnet has several benefits. It helps convert new visitors into subscribers by providing an additional incentive beyond just a discount. By joining a loyalty program, subscribers feel a sense of exclusivity and are more likely to engage with the brand and make repeat purchases.
14. Offer credits
Similarly to discounts, another effective yet less explored approach is offering credits for future purchases.
This tactic not only encourages immediate sign-ups but also ensures that your potential customers remain engaged and invested in your brand.
The Oodie is a great example of this. Upon joining their email list, visitors receive a $25 credit for their first order.
Invite visitors to join your loyalty program
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