4 Tips from Digital Marketing Experts
Posted: Sun Dec 15, 2024 9:07 am
Advice should come from experienced people who, based on their track record and after having seen and put into practice, trial and error, can tell you what has worked for them and what hasn't. If you think the same way, then read the following four tips from digital marketing experts:
Tip #1 Digital marketing strategy by Tiendanube
To develop a good digital marketing strategy, you have to rely on numbers. Key metrics such as site visits, bounce rate, time spent on the page and brazil business fax list conversion. For example, to know if an email marketing campaign is successful, we must take into account the number of email openings, clicks on links and sales, or conversions, that the campaign generates.
The great advantage of digital is that everything is measured very easily, we can follow our visitors from the moment they enter the site until they leave, the challenge is to get them to convert.
Starting by thinking about data and using it to make decisions allows us to execute marketing plans well.
One of our values at Tiendanube is precisely that, “execute with excellence”, because we plan our objectives, we are methodical and rigorous in our execution.
And finally, you have to set ambitious goals, to grow and win.
Another characteristic of the digital world is that large and small companies compete for space. The Internet is not an exclusive place, and many small companies have come to compete with giants.
For this reason, it is essential to think big, another value that drives us to build for the long term and continue expanding throughout the region.
Pablo Sencio, Growth Manager at Tiendanube
Tip #2 How to understand the digital audience for eCommerce by Comscore
One of the things we have learned over time is how important it is to know user behavior. The important thing is to know your potential buyer, the importance of segmenting correctly to understand their uses and customs, interests and with that offer the best ecommerce service.
In order for you to take advantage of this opportunity, if you don’t know your audience, what you’d be doing is shooting at anything, at any type of client, and really what doesn’t always work is not knowing your consumer, what concerns they have, how they’re going to pay, what kind of tolerance they have to endure a one-day or two-day delivery, three-day delivery, etc. If they’re willing to pay for shipping, if they like to buy in months without interest and what type of payment methods they use. As we are able to understand this, we will be able to deliver better services and do better follow-ups with them in a personalized way to offer them things that really have value for them and not “shoot” anything.
Tip #1 Digital marketing strategy by Tiendanube
To develop a good digital marketing strategy, you have to rely on numbers. Key metrics such as site visits, bounce rate, time spent on the page and brazil business fax list conversion. For example, to know if an email marketing campaign is successful, we must take into account the number of email openings, clicks on links and sales, or conversions, that the campaign generates.
The great advantage of digital is that everything is measured very easily, we can follow our visitors from the moment they enter the site until they leave, the challenge is to get them to convert.
Starting by thinking about data and using it to make decisions allows us to execute marketing plans well.
One of our values at Tiendanube is precisely that, “execute with excellence”, because we plan our objectives, we are methodical and rigorous in our execution.
And finally, you have to set ambitious goals, to grow and win.
Another characteristic of the digital world is that large and small companies compete for space. The Internet is not an exclusive place, and many small companies have come to compete with giants.
For this reason, it is essential to think big, another value that drives us to build for the long term and continue expanding throughout the region.
Pablo Sencio, Growth Manager at Tiendanube
Tip #2 How to understand the digital audience for eCommerce by Comscore
One of the things we have learned over time is how important it is to know user behavior. The important thing is to know your potential buyer, the importance of segmenting correctly to understand their uses and customs, interests and with that offer the best ecommerce service.
In order for you to take advantage of this opportunity, if you don’t know your audience, what you’d be doing is shooting at anything, at any type of client, and really what doesn’t always work is not knowing your consumer, what concerns they have, how they’re going to pay, what kind of tolerance they have to endure a one-day or two-day delivery, three-day delivery, etc. If they’re willing to pay for shipping, if they like to buy in months without interest and what type of payment methods they use. As we are able to understand this, we will be able to deliver better services and do better follow-ups with them in a personalized way to offer them things that really have value for them and not “shoot” anything.