Business Development Director
Posted: Tue Dec 17, 2024 6:32 am
And there is a risk of making some common mistakes. To avoid this, we suggest that you familiarize yourself with their list so that you do not encounter them in your work. 1. The "delivery period" parameter (ESTIMATED_DELIVERY_DATE) A common mistake is when you set up a request to leave a review not on the day of receiving the product, but on the day of placing the order. If a person receives the product on the same day or buys it in an offline store, this is normal. However, in other cases, delivery can take from one to several days. Accordingly, the buyer cannot share their review, since they simply have nothing to say.
Moreover, sometimes this confuses free italy number for whatsapp a person - they are asked to leave a review for a product that they have not received. Some in this case think that the order has been lost somewhere, and leave a negative review. Therefore, it is better to set the sending period exactly on the day of receiving the order or with a small margin. 2. Customer Reviews icon on the website You can install such an icon almost anywhere. But many do not even think that they are doing it wrong. It is important that the icon is noticeable - this will increase user trust and motivate them to make a purchase in your store. Therefore, in some cases, we recommend experimenting with placement, conducting A/B testing and be sure to check how correctly this element is displayed on different devices.
3. Not taking reviews seriously At the very beginning, we mentioned that customer reviews play a decisive role in many situations. Approximately 70% of potential buyers are more likely to buy a product or service that has good recommendations from other people, rather than just a beautiful advertisement. It is also important to add that we are not talking about reviews in Google Business Profile, where you can easily find out the user's contacts, respond to each review or dispute it. In GCR, this is very difficult to do, since the reviews are anonymous. Accordingly, it is much more difficult to work with objections and, for example, offer unsatisfied customers options for solving the problem that has arisen.
Moreover, sometimes this confuses free italy number for whatsapp a person - they are asked to leave a review for a product that they have not received. Some in this case think that the order has been lost somewhere, and leave a negative review. Therefore, it is better to set the sending period exactly on the day of receiving the order or with a small margin. 2. Customer Reviews icon on the website You can install such an icon almost anywhere. But many do not even think that they are doing it wrong. It is important that the icon is noticeable - this will increase user trust and motivate them to make a purchase in your store. Therefore, in some cases, we recommend experimenting with placement, conducting A/B testing and be sure to check how correctly this element is displayed on different devices.
3. Not taking reviews seriously At the very beginning, we mentioned that customer reviews play a decisive role in many situations. Approximately 70% of potential buyers are more likely to buy a product or service that has good recommendations from other people, rather than just a beautiful advertisement. It is also important to add that we are not talking about reviews in Google Business Profile, where you can easily find out the user's contacts, respond to each review or dispute it. In GCR, this is very difficult to do, since the reviews are anonymous. Accordingly, it is much more difficult to work with objections and, for example, offer unsatisfied customers options for solving the problem that has arisen.