In 2009, the software company Microsoft launched Bing, a search engine that would replace the so-called Live Search. At that time, this search engine was far behind the big competitors: Google and Yahoo!
As a giant in the computing industry, Microsoft intended to change the way users obtained the information they were looking for with its search engine .
Over time, they gained in commercial proposals, making french email list 13 million contact leads alliances with other big companies, managing to boost search on Yahoo! portals, and later reached agreements with Facebook, Twitter and Amazon, to name a few, to offer their users the best content alternatives .
In 2016, Bing became the most used search engine in the United States, after Google , and currently remains one of the most popular in the world.
9 features of the Bing search engine
1. Data security and structuring
One of the most important features of Bing to highlight is its security. As we have already mentioned, it is the second most used internet search engine in the world.
In addition, it has ideal tools for positioning web pages through the structured use of data and codes that are specific to a web page.
This data structuring will allow different websites to improve the number of clicks they receive on a daily basis. Although the final reader does not perceive them as such, some examples of these structural codes are the ratings and opinions about a product .
2. Video Classification
Bing Video is one of the most distinctive tools of this search engine. The search design is much more visual than that of other search engines, allowing the user to intelligently visualize their searches.
In addition, each video is tagged under specific categories. For example: trailers, music, cooking, etc. When searching for a video, it is possible to enjoy the first 30 seconds and some information about the origin of the video.
3. Search for more specific images
Similar to what happens with video search, it happens with the image search.
To find the image you want, you just need to type in the keyword . However, Bing not only returns results for those words, but also sorts the images according to the similarities between them.
Another interesting fact about image search is that Bing allows you to crop out parts of a photo and search for details separately.
For example, in a photo of a living room, you could crop out the sofa that appears in the photo and do an advanced search for just that piece of furniture. The same would happen if you chose a lamp or table instead of the piece of furniture.
