If there is a chance that the visitor will not find the entrance, add a “How to get there” story
Posted: Wed Dec 18, 2024 4:24 am
The navigator does not always show the correct route. And users do not always read the descriptions in the card. To avoid losing potential buyers, make a separate story "How to get there". And record a detailed video: go the whole way and show what you can use as a guide. Do not post important information only in the photo gallery. Unlike stories, which remain pinned to the card, images in the gallery can get lost among other pictures.
What needs to be done:
Select the “How to get there” option in the “Stories” section targeted industry database and add the corresponding pictures and videos.
We draw arrows and explanations to make the route as clear as possible.
We indicate the name of the story - without this it will not be published.
Stories should be from 100 × 68 to 5000 × 5000 pix, photos will be automatically adjusted to the screen size. If the customer's company is located in an area with poor internet coverage, do not make a video with the maximum resolution. It will not be able to be loaded.
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What needs to be done:
Select the “How to get there” option in the “Stories” section targeted industry database and add the corresponding pictures and videos.
We draw arrows and explanations to make the route as clear as possible.
We indicate the name of the story - without this it will not be published.
Stories should be from 100 × 68 to 5000 × 5000 pix, photos will be automatically adjusted to the screen size. If the customer's company is located in an area with poor internet coverage, do not make a video with the maximum resolution. It will not be able to be loaded.
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How to attract 79% more requests from Yandex.Maps to the network of phone repair services
How Vitamin.tools helps fight spam and spam leads
An error in promotion on Avito that cost the customer 5 million rubles
5. Connect a paid subscription
Designing a card in Yandex Business is the basis for promotion, but it is not enough to get into the TOP of the search. Advertising is needed. Organizations without advertising are displayed on maps as a dot, so they are harder to notice.