The metaverse and digital marketing, a reality that is increasingly closer
Posted: Wed Dec 18, 2024 4:27 am
The creation of a virtual world marks the beginning of a new scenario in which digital marketing will be key for brands to position themselves in the best positions.
In a world where innovations are developing and accelerating ever faster and more powerfully, the arrival of a new virtual existence promises to be as exciting as it is disruptive. Because the metaverse is close to being an alternative reality that will change the lives of millions of people forever.
Although the Royal Spanish Academy of Language has not yet included the term in its dictionary, there is already a clear awareness of what the metaverse is: a three-dimensional virtual universe that is made up of unlimited and interconnected virtual spaces. Everything suggests that in its first stage of development, each person who wants to connect and enter it will have to do so using electronic devices, such as glasses or other devices.
But what is clear is that this new virtual reality will bulk sms spain allow humans to have an alternative life in which they can interact, meet and discover other people, places and universes without leaving home.
The term was born in 1992, when the writer Neal Stephenson published 'Snow Crash' , a dystopian novel in which he already launched the first definition of what the metaverse was going to be: "A computer-generated universe". In fact, in 2003 we were already able to experience a preview of what the metaverse could bring with the virtual universe Second Life .
What is the metaverse and what can it offer?
Even though global companies such as Facebook , which has changed its name to Meta , making clear its commitment to this new universe, are already working on the development of the metaverse, it must be recognized that it is not yet known to the general public, so the possibilities are a priori infinite.
Beyond conjecture, it is more than likely that we will be able to do everything we imagine without leaving home, with virtual or augmented reality glasses as the physical support of a virtual universe in which each person's avatars will be their new personalities. Our appearance can be modified as many times as we want, but we will also choose the spaces and time in which we want to interact. And, of course, with whom, so the metaverse will be the ideal place to have complementary relationships with friends, coworkers, classmates or family members.
Connections with other people will be much deeper than current social networks, video calls or chats, but also much closer. This alternative universe will serve to enjoy, to learn and even to work.
In a world where innovations are developing and accelerating ever faster and more powerfully, the arrival of a new virtual existence promises to be as exciting as it is disruptive. Because the metaverse is close to being an alternative reality that will change the lives of millions of people forever.
Although the Royal Spanish Academy of Language has not yet included the term in its dictionary, there is already a clear awareness of what the metaverse is: a three-dimensional virtual universe that is made up of unlimited and interconnected virtual spaces. Everything suggests that in its first stage of development, each person who wants to connect and enter it will have to do so using electronic devices, such as glasses or other devices.
But what is clear is that this new virtual reality will bulk sms spain allow humans to have an alternative life in which they can interact, meet and discover other people, places and universes without leaving home.
The term was born in 1992, when the writer Neal Stephenson published 'Snow Crash' , a dystopian novel in which he already launched the first definition of what the metaverse was going to be: "A computer-generated universe". In fact, in 2003 we were already able to experience a preview of what the metaverse could bring with the virtual universe Second Life .
What is the metaverse and what can it offer?
Even though global companies such as Facebook , which has changed its name to Meta , making clear its commitment to this new universe, are already working on the development of the metaverse, it must be recognized that it is not yet known to the general public, so the possibilities are a priori infinite.
Beyond conjecture, it is more than likely that we will be able to do everything we imagine without leaving home, with virtual or augmented reality glasses as the physical support of a virtual universe in which each person's avatars will be their new personalities. Our appearance can be modified as many times as we want, but we will also choose the spaces and time in which we want to interact. And, of course, with whom, so the metaverse will be the ideal place to have complementary relationships with friends, coworkers, classmates or family members.
Connections with other people will be much deeper than current social networks, video calls or chats, but also much closer. This alternative universe will serve to enjoy, to learn and even to work.