Starting on the right platform
Posted: Wed Dec 18, 2024 4:46 am
If you're still operating your business on something like "bobs-superstore.myshopify.com" to you should change that before you go live. Use one of the many domain registration services available to set up a custom branded domain. You can usually get this for a relatively low annual fee, and that's a small price to pay to ensure you're presenting your business in a professional manner.
These high-level aspects need to be addressed to ensure a smooth and bc data europe successful website launch. Once you have laid the groundwork for your business, you need to make sure you have a firm grip on your competitive market. Remember that you are not just launching a website, but an online business. Planning and execution are crucial to eCommerce success, ensuring a smooth customer experience and effective inventory management.
Before you start building your eCommerce site , you’ll also want to think about your eCommerce platform . For the most part, you can’t go wrong with BigCommerce, Shopify , or WooCommerce.
However, there are some nuances between them. If you opt for a POD or dropshipping site and don’t use sales funnels, Shopify and Bigcommerce are the right solutions as they have more integrations and plugins.
If you use sales funnels, such as ClickFunnels, landing pages, sales pages, or one-click upsells, Shopify or WooCommerce are a better choice.
If you want to grow your site with SEO and content marketing, BigCommerce and WooCommerce are slightly better than Shopify.
Review the design, content and offers of your competitors' websites
Develop your main brand and logo
Plan/Write Your Key Messages/Sales Content
Research keywords and content ideas to reach your target audience
Obtain product samples and finalize the logistics plan
Get high quality product and lifestyle images
Choose and configure the e-commerce platform
Secure a custom domain
Install essential applications
Setting up email forwarding
Setting up email forwarding
If your ecommerce business is set up through Shopify, you can create an email with your domain username so your customers can contact you. This email can then be forwarded to your personal address. However, email hosting is separate from your ecommerce platform, so you'll need to use a service like Google Apps for Business to respond to your customers using that branded email. This allows you to maintain professional communication and continuity throughout the customer journey.
Have an email support service
Use an email support service to manage and organize your support emails. You should set up an email like “[email protected]” and forward it to your support email.
Have sales channels activated
Many eCommerce businesses use social media channels and blogs to sell their products. If you plan to do so, you need to make sure that the right sales channels are activated. There are Pinterest buyable pins, Facebook shop tabs, Instagram buyable posts, Twitter buy buttons, and the buy button for your WordPress blog – you need to check them out and understand which ones you need to maximize your success.
These high-level aspects need to be addressed to ensure a smooth and bc data europe successful website launch. Once you have laid the groundwork for your business, you need to make sure you have a firm grip on your competitive market. Remember that you are not just launching a website, but an online business. Planning and execution are crucial to eCommerce success, ensuring a smooth customer experience and effective inventory management.
Before you start building your eCommerce site , you’ll also want to think about your eCommerce platform . For the most part, you can’t go wrong with BigCommerce, Shopify , or WooCommerce.
However, there are some nuances between them. If you opt for a POD or dropshipping site and don’t use sales funnels, Shopify and Bigcommerce are the right solutions as they have more integrations and plugins.
If you use sales funnels, such as ClickFunnels, landing pages, sales pages, or one-click upsells, Shopify or WooCommerce are a better choice.
If you want to grow your site with SEO and content marketing, BigCommerce and WooCommerce are slightly better than Shopify.
Review the design, content and offers of your competitors' websites
Develop your main brand and logo
Plan/Write Your Key Messages/Sales Content
Research keywords and content ideas to reach your target audience
Obtain product samples and finalize the logistics plan
Get high quality product and lifestyle images
Choose and configure the e-commerce platform
Secure a custom domain
Install essential applications
Setting up email forwarding
Setting up email forwarding
If your ecommerce business is set up through Shopify, you can create an email with your domain username so your customers can contact you. This email can then be forwarded to your personal address. However, email hosting is separate from your ecommerce platform, so you'll need to use a service like Google Apps for Business to respond to your customers using that branded email. This allows you to maintain professional communication and continuity throughout the customer journey.
Have an email support service
Use an email support service to manage and organize your support emails. You should set up an email like “[email protected]” and forward it to your support email.
Have sales channels activated
Many eCommerce businesses use social media channels and blogs to sell their products. If you plan to do so, you need to make sure that the right sales channels are activated. There are Pinterest buyable pins, Facebook shop tabs, Instagram buyable posts, Twitter buy buttons, and the buy button for your WordPress blog – you need to check them out and understand which ones you need to maximize your success.