2. Google Keyword Planner
Another free Google tool, Google mobile number data for calling Keyword Planner helps website owners and marketers discover new keywords and estimate the traffic and cost associated with those keywords. It allows users to find relevant keywords related to their product, service, or topic and analyze their potential traffic and competition.
For performance marketers looking to execute ad campaigns, produce competitive content, and conduct speedy keyword research for SEO or non-SEO efforts, Google Keyword Planner is a cost-effective option for finding relevant and profitable topics.
3. Google Trends
Google Trends is a free tool provided by Google that allows users to track the popularity and interest of search terms over time. It provides insights into how search behavior changes over time and allows users to compare the popularity of different search terms and topics.
For performance marketing, Google Trends can help identify growth opportunities and give marketers insight into their audience for optimal campaign success. By analyzing the popularity of top keyword searches, you can visualize what topics to focus on in your campaigns.
4. Google PageSpeed Insights
For those looking to improve technical SEO, the free Google PageSpeed Insights tool is a great way to analyze a website's performance and gain suggestions for improving page speed and user experience. It measures various aspects of a website's performance, including page load time, speed index, and time to first byte.
