Personalization Tactics for Cold Calling Leads

[s.inf.o2.6.9]

This way, you can find out . What the test participants think about the current state of the online store, what turned . Out to be convenient and intuitive for them, and what caused difficulties. Testing any but . To get this is a good approach to testing any site, but to get truly . Objective results, a large group of participants is needed. Otherwise, you can get biased data. . Active intervention.

Another fairly popular testing method, in which the chinese singapore phone number list researcher asks the user questions . Or gives them hints while they are completing tasks on the online store website. Active . Intervention can be either synchronous (in real time) or asynchronous (after completing the task). It . Allows you to get additional information from the user, clarify their thoughts and feelings, and . Check their understanding and satisfaction. First uses site, and only retrospective.

In this case, a . Person first uses the site, and only then is asked to talk about his experience . And impressions. A retrospective can be either structured (using questionnaires or scales) or unstructured (using . Interviews or focus groups). This method allows you to find out how the user evaluates . The site as a whole, what are the strengths and weaknesses of the internet resource, . What suggestions for improvement arise, and what impression the person is left with.