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Physiotherapist highlights the importance of reinventing yourself during the pandemic . Ariane Russo owns a Pilates studio in the city of São José do Rio Preto and during the pandemic she had to reinvent herself. In order denmark email list to avoid closing the studio permanently, she had to adapt her in-person training to online mode.
Due to the economic shutdown caused by the measures taken to combat coronavirus , many professionals, like Ariane , found themselves in difficult situations and therefore chose to adapt and bring new opportunities to their students.
Ariane is an example and highlights, “With the isolation situation, my studio closed, hundreds of students missed practicing Pilates. At that moment, I decided to record videos with a new proposal, I created sequences of exercises in order to awaken their interest in continuing to practice the activities at home”, she says.
When Ariane took the initiative, she had to seek help from digital marketing experts to improve her positioning on social media, record and sell the videos. The online work was so successful that she gained clients outside the city where she works and even outside Brazil . “More people started to contact me, both from other cities and states, as well as people from countries in Europe and the United States . I was super happy.”
According to Carol Mendoza , a marketing specialist and student at Ariane 's studio for over 7 years, she highlights that the importance of digital presence is fundamental today, “I can see from Ari how much she has evolved and is leaving many competitors behind, in addition to being super dedicated”.
In addition to being Ariane 's partner for over 7 years, she highlights, “For example, as a student and working from home, I am dedicating myself more and having more time to take care of my lower back. I have a lot of pain and I turned to Ari at the time to help me with my back pain. I can't even think about going a week without training.”
Home Office Authority
One of the main pains of working from home is sciatic pain, or sciatic pain, its symptoms include pain radiating from the lower back, glutes to the leg or feet, usually on one side.
Sitting in the same position for a long time can be one of the causes of the onset or worsening of symptoms. In any case, one thing that is essential for pain relief is: movement.
Prevent your body from creating even more restrictions and making you feel even more stuck! So do this montage with some of the main movements used for sciatic pain and similar. Ariane
emphasizes , “Rest is advisable. We always recommend moving as much as possible, as long as the movements do not aggravate the pain. Stay active!”
Remember to always breathe throughout the exercises! ⠀⠀⠀⠀⠀⠀⠀⠀
In static stretches, stay for a while, feel your body “giving way”, and take deep breaths in the position, at least 5 times.
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“And don’t insist on positions that cause you pain (differentiate stretching discomfort and movement restrictions from your pain).” says Ariane .
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About the specialist Ariane Russo – Physiotherapist
Owner of the Studio Funcional Fit Pilates® & Beach Training Indoor®.
Has the FFP Methodology with techniques of: Therapeutic Pilates, Functional Pilates, Power Pilates, Functional in the Studio and Functional on the indoor sand - Prevention, Health Promotion and Health Promotion!
