One of the best pieces of advice is to implement a continuous improvement process, including A/B testing. Test your marketing actions over and over again, and continually make improvements.
How to measure content marketing performance through ROI?
In order to evaluate the performance of your strategy, it’s crucial to armenia phone number lead measure the ROI of content marketing .
There are several performance indicators that can help you:
Page views
Return rate
Website traffic sources
The percentage of visitors converted into customers
These five KPIs (key performance indicators) can help you get a preliminary overview of the results of your marketing actions. Then, fine-tune your analysis to get a more accurate indication.
Remember, unlike paid advertising, your content marketing strategy will bear fruit over the long term. Don’t expect dramatic results from your first blog post.
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