Double check your site performance

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SEO is about what you do on your site, but it’s also about activity on other sites. Specifically, you need other people linking to you, signaling to the algorithms that you’re offering content that’s of value. Some ways to seek backlinks include:

Sign up for listings in local or industry-specific directories.

Foster good working relationships with other businesses in town, maybe even including referral links in your own content.

Write blog posts good enough that others will want to promote them.

Use a free service like HARO where you can get quoted in top publications.

Caution: Services that allow you to buy up big bundles of backlinks never work out in the long run, as Google will eventually find out and penalize you. Avoid these too-good-to-be-true offers whenever you see them.

12) Encourage reviews.
When users submit reviews of your business, particularly truemoney database on your Google Business Profile, it can weigh heavily on your local search rankings. Make sure you’re direct in asking customers to spend a moment offering their feedback. And as reviews do trickle in, take a few minutes to respond to them, flexing your customer service muscles.

Backlinks certainly matter, but internal linking is another important tool in your SEO toolbox. There are plenty of ways you can incorporate links throughout your content. Here are just a couple:

Have any relevant blog posts linked to your service or product pages.

The best practice for internal links is that you should add them within the context of the surrounding text on a relevant page.

14) Keep an eye on your metrics.
Remember that SEO isn’t a one-time thing, but an ongoing activity. By monitoring your search rankings and keeping an eye on your analytics, you can get a good sense of how well your efforts are working, while also identifying areas to troubleshoot or correct.