Welcome to the second blog in our series where we ask AI (artificial intelligence) about essential B2B marketing topics, diving deeper into its answers with input from experts.
As we continue to explore the world of AI-assisted marketing, we come across one of its most crucial aspects, SEO (Search Engagement Optimization).
SEO is undoubtedly one of the most powerful weapons in the modern marketer’s arsenal. And when used in sync with AI, it becomes a driving force for increasing traffic and conversions.
In this blog, we want to explore why B2B marketers bulk sms iran need to understand the relevance of artificial intelligence in SEO and how they can use it to achieve better results.
Are you ready? Let's start by going into some more details...
What is AI?
AI (Artificial Intelligence) refers to the ability of a machine or computer program to perform tasks that normally require human intelligence, such as recognizing speech, understanding language, making decisions, and learning from experience.
You are probably already using AI in your daily life, for example:
Google Maps offers real-time route suggestions based on traffic.
Your Facebook or Instagram page is continuously updated with personalized posts and recommendations.
Amazon's customer service chatbot that helps you resolve issues with your orders.
Netflix suggesting what you should watch next
Yes, all of that is artificial intelligence.
And what is AI for SEO?
This refers to using that same technology to improve and scale your SEO performance on search engines like Google and Bing.
Basically, AI can use data analytics, natural language processing, and predictive analytics to help you discover all the different ways you can improve your rankings.
Content tools like ChatGPT, BERT, and Google’s Rankbrain, as well as SEO-specific tools like Semrush and Ahrefs are all examples of AI for SEO.